Salman Jaberi β€“πŸ¦ Creative Consultant + Cultural Producer




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Experiences | Salman Jaberi πŸš€ –– Creative Media Specialist | NYC Experiences – Salman Jaberi | NYC | Creative Consultant 🍦



EXPERIENCES


EXPERIENTIAL PRODUCER
Freelance Contract


Brooklyn, NY
JAN 2020 - FEB 2021 

  • Capitalise on digital initiatives and migrating from an on-site location to virtual via experiential marketing integration.

  • Produce storytelling concepts to develop an omnichannel experience, resulting in a 90% engagement increase.

  • Optimize consumer satisfaction using Pll data from over 4k subscriber emails and 10+ events to create an impactful story tailored to each user
    .



MOMS STANDARD

DIGITAL MARKETING DIRECTOR
Full-time Contract


Brooklyn, NY
JAN 2019 - DEC 2019
  • Led the redesign of the brand from concept to creation, skyrocketed booking sales by 80% as a result.

  • Designed creative strategies and managed in-house / external marketing teams to ensure timely execution.

  • Partnered with micro-influencers to grow the recurring customer base by 40%.




TRIBALVISION

EXPERIENTIAL DIRECTOR
Freelance Contract


Boston, MA
SEP 2018 - DEC 2018
  • Successfully launched the Singapore-based crowdfunding store, We The People, in the U.S.

  • Recruited and coached a team of 6 to seamlessly execute events pre and post-launch in Boston and St. Louis.

  • Executed experiential campaigns, uncovered long-standing inefficiencies, proactively provided solutions, and cut costs by 25%.




KAYAK

DIGITAL MARKETING COORDINATOR 
Part-time


Boston, MA
SEP 2017 - DEC 2018
  • Developed 5 digital marketing campaigns and executed social media strategies, boosting brand awareness by 22%.

  • Monitored data and progress across social channels to optimize marketing campaigns to boost social media presence.

  • Copywrite for KAYAK Travel Hacker, assisted social media copy and content creation, along with scheduling posts on Instagram, Twitter, and Facebook.



VISCERAL PLATFORM

MEDIA DIRECTOR
EXPERIENTIAL CONSULTANT

Freelance

Cambridge, MA
JULY 2017 - MAY 2020
  • Supported the creative experiential process for artists to interact with the audience rawly and instinctively by effectively integrating audiovisuals with art installations.

  • Directed digital experiences and enhanced the effectiveness of marketing campaigns + grew social media followers by 70% through combining knowledge of behaviours from audience database.

  • Established new relations and solidified collaborations with renowned artists and collectives within the dance music  industry.



PRIVATE CLIENT SERVICES

EXECUTIVE PERSONAL ASSISTANT
Full-time 


London, UK 
MAY 2012 - OCT 2014
  • Personal executive assistant to a prominent Royal; Collaborated with cross-functional support teams to lead the executive support team.

  • Seamlessly coordinated large events, annual meetings and social gatherings involving over 100 presenters, 200 global VIP guests, and handling of budgets totaling over $800k for events in remote locations including private air travel and accommodations.

  • Effective communicator and liaison between employer and an estimate of 50+ internal/external personnel to align efforts and goals.